Privacy Notice

Version 2026-08-28. Covers the Oarly app and this website.

Oarly rings your phone and speaks a reminder out loud. To do that we hold a small amount of information about you, and for Family check-ins we may hold a recording of your reply and your location. This notice says exactly what we keep, why, and for how long. It is written to be read, not to be survived.

Who we are

Oarly (“we”), the operator of oarly.app, is the data controller for everything described here. The fastest way to reach us about anything on this page, and the address our privacy requests go to, is privacy@oarly.app. We answer within one month, and usually much sooner. If you need our full registered details for a formal request or a complaint to a regulator, email that address and we will provide them.

What we collect, and why

Your account

Your email address, a hash of your password (never the password), your name if you give one, your chosen email alias, and your language and timezone. We need these to give you an account and to ring you at the right moment. Legal basis: performance of our contract with you.

Your age, but not your date of birth

Signup asks your date of birth so we can apply a minimum age of 13. We check it and then throw it away. What we store is a timestamp recording that you asserted an eligible date, and nothing else. We do not keep the date, and we cannot reconstruct your age from what we hold. Legal basis: compliance with a legal obligation.

Your reminders

The title, time, recurrence and any notes of anything you ask us to remind you about, plus the tags you file them under. These are the content of the service. Legal basis: contract.

Calendar invitations sent to your alias

If you add your Oarly alias to a calendar event, we receive the invitation and read it: the event title, its times, and the organiser’s name and email address. We use this only to create the reminder you asked for by adding the alias. The first invitation from an organiser we have not seen before is held until you approve that sender. Legal basis: contract with you, and our legitimate interest in delivering a reminder you requested. See also “People who did not sign up” below.

Your device

A push token so we can wake your phone, which platform it runs, and diagnostic readings about whether the operating system is allowing our notifications through: battery restriction state, standby bucket, manufacturer, and the reasons the system last stopped our app. We collect these because Android delivery is genuinely unreliable on some devices and this is the only way we can tell a phone that never rang from a phone that rang and was ignored. Legal basis: contract, and our legitimate interest in the service actually working.

Calls

For each call: whether it was answered, missed or never attempted, how long it lasted, when it started and ended, and why it ended. Legal basis: contract.

Family check-in replies (only with your consent)

If you are set up for conversational check-ins and you have agreed to it, answering a check-in records your spoken reply on your phone, uploads it to us, and transcribes it so the person organising your check-ins can read it. If you have separately agreed to location sharing, we also record where you are when you answer, and, if you agreed to that separately again, when you miss a check-in. It is your actual location and not a rough area, because the reason for keeping it is that someone can come and find you. We only ever take it around a check-in call, never when you decline one, and never in between. Your phone can give us an approximate area instead if you prefer, and we will use that.

We treat this as health-adjacent information about you, and we rely on your explicit consent for it (Article 9(2)(a) GDPR). Each of these is a separate switch you control, each one is recorded with the version and language of the wording you agreed to, and each can be withdrawn on its own at any time, from the phone you actually hold. If you have not agreed to recording, the check-in still rings but your microphone is never opened: answering is itself the check-in.

The website

If you join the beta list, we keep the email address you type and the fact that you asked to join, on the basis of your consent. That is all. This site sets no cookies, runs no analytics and has no advertising or tracking of any kind, which is why you were not asked to dismiss a banner.

Automated voice

The voice on a Oarly call is synthetic. It is generated by text-to-speech from the reminder you wrote, and there is no person on the line and no artificial intelligence deciding what to say to you. Conversational check-in replies are transcribed into text by an automated speech recognition model. Nothing you say is used to train anyone’s models, and no decision with a legal or similarly significant effect is made about you automatically.

People who did not sign up

Two groups of people can end up in our systems without ever visiting us, and Article 14 GDPR says we owe them this notice.

Who we share it with

We do not sell your data, and we do not share it for anyone’s advertising. We use a small number of suppliers who process data on our instructions:

Our database is located in Ireland, inside the EEA. We may also disclose information where the law requires it. Some of these suppliers process data outside the EEA. Where they do, we rely on the European Commission’s Standard Contractual Clauses, or on the supplier’s certification under an approved adequacy framework, as the safeguard for that transfer.

Payment

Subscriptions are bought inside the app through Google Play or the App Store. They are the merchant, not us. We never see your card number: the store tells us only that a subscription is active.

How long we keep things

These are the actual periods our systems enforce, not aspirations:

Deleting your account

You can delete your account in the app under Settings, or from oarly.app/delete-account. A managed profile can delete itself from its own device.

Deletion is real deletion, not a hidden flag. There is a 14 day window in which you can change your mind and restore the account, after which everything is physically removed: your account, your reminders, your call history, any stored recordings, and your consent records. Managed profiles that exist only because of you are removed with you.

Our database keeps rolling backups so it can be restored after a failure, and those go back up to 7 days. For that period a backup taken before you deleted your account will still contain your data. We do not use backups to look anything up, and if we ever had to restore one we would re-apply every deletion afterwards.

One other thing survives, and you should know about it. We keep a record that a deletion happened for 12 months: an internal identifier, when it was requested, and how the request was verified. Where the account had an email address, we keep a one-way cryptographic fingerprint of it rather than the address itself, so we can recognise a repeat request without being able to read who it was. We keep this to prove we honoured your request and so a database restore cannot quietly bring you back.

Your rights

You can ask us for a copy of your data, correct it, delete it, restrict or object to what we do with it, or receive it in a portable form. Where we rely on your consent, you can withdraw it at any time without giving a reason, and withdrawing it does not affect what we did before you withdrew it. The recording and location switches can be turned off in the app without contacting us at all.

Email privacy@oarly.app and we will respond within one month. If you think we have got this wrong you can complain to your national data protection authority.

Children

Oarly is not for children under 13, and signup refuses an ineligible date of birth. A parent or guardian can set up a managed profile for a younger child, in which case their consent is what permits it, and they can delete that profile at any time. If you believe a child has an account of their own, email privacy@oarly.app and we will remove it.

Security

Passwords are hashed. The credential your phone holds so it can ring you is stored in the device’s hardware-backed keystore. Everything is encrypted in transit. No system is perfect, and we will tell you and the regulator if something goes wrong in a way that affects you.

Changes

We will update this notice as Oarly changes and move the version date at the top. If a change materially affects something you consented to, we will ask you again rather than rely on the old agreement.

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